What’s an SEO Guarantee?
A guarantee is a promise that a certain outcome will happen. In the context of SEO, an SEO guarantee means that an SEO agency promises a specific outcome or result will happen through their service. This could be reaching a certain page ranking, building a set number of backlinks, or another metric.
What Guaranteed SEO Outcomes Are There?
Some common guaranteed SEO outcomes include:
- Page ranking
- Google Business Profile
- Zero technical SEO errors
- On-page or off-page SEO
Can SEO Results Be Guaranteed?
No, SEO results cannot be guaranteed. Despite some claims you might see online, guaranteed high SEO results are impossible. It’s like trying to predict something you don’t have 100% control over, like search engine algorithm updates or competition. Working with an SEO provider promising SEO guarantees could lead to poor results that can harm your site’s search performance.
Why Have SEO Anyway?
SEO in itself can be helpful for search rankings. SEO professionals and experts use their skills, knowledge, and experience to make educated decisions about a site’s optimization. This work can lead to a stronger website presence online, higher rankings, more traffic, and more sales.
Should You Pay an SEO Company for SEO Work?
If you want to improve your site’s SEO, working with an SEO professional is the recommended path. Doing SEO yourself if you’re not an expert can potentially devastate your website. You could waste time doing unnecessary work or doing SEO work wrong.
How Do You Choose an SEO Agency?
Choosing the right SEO agency is an important decision. You want to work with a reputable, trusted SEO provider who will help you with your site’s search engine ranking and overall SEO efforts. Consider the following:
- Prioritize your goals
- Consider budget
- Evaluate experience and expertise
- Consider a comprehensive approach
How Do Search Engines Rank Websites Anyway?
Search engines use a complex algorithm that looks at factors like:
- Site speed
- Usability and website design layout
- Social media impact
- Inbound and outbound links
- Business reputation
Bottom Line on SEO Guarantees
While guaranteed SEO services sound attractive, in reality, it’s not a promise any SEO agency or company should be offering. With so many factors at play, you have to wonder about the company’s history and reputation if they’re willing to commit to guaranteed SEO results. Remember that guaranteed results at the end of your SEO campaign are just hype.