The Social Media Marketing Tools You Need Right Now
Social media marketing is an essential part of any business in the digital age. Although it looks like social media marketing is really easy, so easy in fact that anyone can do it without any effort, that is not actually the case!
If you want to market your business successfully on social media, not only do you need to put a whole lot of effort into the process, but you need to make use of the best tools at your disposal, such as the Twitter Video Downloader, while we explore others in this post below.
IFTTT
This is one of the best social media marketing tools you can currently make use of and it is completely free to boot. IFTTT, or If This, Then That, to give it its full name is an online tool that links together all manner of services and apps to automate as much of your social media marketing as possible. It enables you to automatically create and schedule tweets and posts and take care of all those in-between tasks that you often forget about. Tackle some time to explore it, you’ll see just how revolutionary it could be for your company’s marketing efforts online.
APIs
Okay, so APIs are pieces of software rather than an app in their own right, but you can use them with existing software to great effect. For example, you can get an Instagram API that will enable you to automatically generate hashtags for your social media posts or one that will allow you to quickly scrape metadata from a variety of social media sites. By using these APIs, you can automate and simplify many of the important processes you need to run a successful social media marketing campaign.
Buffer
Buffer is one of the best social media scheduling tools. Not only does it enable you to easily schedule posts across a wide range of social media platforms, but it also lets you tailor them to suit the tone of each individual site too. As you can imagine, this could save you and your marketing team a whole lot of time when used regularly, while also helping to ensure that all of your business social media posts are on point for any given audience.
Awario
Awario is a listening tool created for solopreneurs and small business ventures who want to improve their social media marketing. It will enable you to find mentions of your company, along with any other keywords you may want to monitor, and it does this across sites as diverse as Facebook and Reddit. As if that wasn’t enough, it categorizes mentions into positive, neutral, and negative categories so you can very quickly see what is going on in your niche and what people think of your business. At around $30 per month, it’s not exactly cheap, but it will save you so much time that it will pay for itself within days.
If you have all of these tools at your disposal, your business will have no trouble marketing itself on social media, so what are you waiting for?
Conclusion
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By incorporating these social media marketing tools into your strategy, you’ll be well on your way to creating a successful online presence for your business. Don’t wait any longer – start using these tools today and take your social media marketing to the next level!